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	<title>Pancentric Blogs &#187; promotion</title>
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		<title>Marketing that doesn&#8217;t sell your product. Essential.</title>
		<link>http://blogs.pancentric.com/2009/05/18/marketing-that-doesnt-sell-you-product-essential/</link>
		<comments>http://blogs.pancentric.com/2009/05/18/marketing-that-doesnt-sell-you-product-essential/#comments</comments>
		<pubDate>Mon, 18 May 2009 12:25:24 +0000</pubDate>
		<dc:creator>James_P</dc:creator>
				<category><![CDATA[general]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[consumer]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[promotion]]></category>
		<category><![CDATA[relationship]]></category>

		<guid isPermaLink="false">http://blogs.pancentric.com/?p=258</guid>
		<description><![CDATA[Brand &#38; relationship building activity online. Not directly selling your product or service to your cutomers. No special offer, mega discount and no screaming call to action saying ‘Buy this right now!’ So what&#8217;s the point? Some marketers view brand building activity as a waste of time, money and resource. It&#8217;s not trackable some say, [...]]]></description>
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