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	<title>Pancentric Blogs &#187; Live broadcast</title>
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		<title>Live TV gameshow meets real-time online play-along</title>
		<link>http://blogs.pancentric.com/2010/05/25/live-tv-gameshow-meets-real-time-online-play-along/</link>
		<comments>http://blogs.pancentric.com/2010/05/25/live-tv-gameshow-meets-real-time-online-play-along/#comments</comments>
		<pubDate>Tue, 25 May 2010 16:59:37 +0000</pubDate>
		<dc:creator>lauren</dc:creator>
				<category><![CDATA[Campaign news]]></category>
		<category><![CDATA[Channel 4]]></category>
		<category><![CDATA[Endemol]]></category>
		<category><![CDATA[Interactive TV]]></category>
		<category><![CDATA[Live broadcast]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Social TV]]></category>

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		<description><![CDATA[After months of careful planning and build-up we’re excited to announce that last night Endemol and Channel 4’s new live and big-money gameshow, ‘The Million Pound Drop’ was launched &#8211; featuring a live social play-along game developed by us along with our partners Monterosa The Million Pound Drop online game is broadcast-syncronised, giving fans of [...]]]></description>
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